2011

Wikipedia-logoHow to stay highly visible in search results – http://en.wikipedia.org/wiki/Barbara_Coll.  And it isn’t about the links, it is about the domination of the results. Oh, and it isn’t about the traffic either.

This year Mohr Davidow Ventures put me in front of the CEOs of its funded companies and they heard that Keyword Discovery leads to search visibility but along the way informs business strategy. Yup, true! I worked with Navigenics, Proofpoint, Panasas, RocketFuel and Hotchalk. Other clients in 2011 were TiVo (whose service I use at home for basketball I admit), Atlassian, and Melbourne IT.

I moved out of the WebMama.com worldwide headquarters this year back into the birthplace of WebMama.com. The virtual company model of bringing in the right people at the right time for the client works. Honesty with clients plays a big role in being successful with this model.